Century 21 Renews the Gold Jacket

Business Wire:

Century 21 Real Estate LLC today announced its partnership with the legendary fashion house Geoffrey Beene, Inc. to reintroduce its signature Gold Jacket. With more than 35 years of history, the Gold Jacket has long served to provide consumers with a promise of top notch service and reliability in the complex world of real estate.

"The Gold Jacket has been redesigned and is a fresh take on an iconic real estate identifier," said Bev Thorne, senior vice president, marketing for Century 21 Real Estate LLC. "We are excited to work closely with Geoffrey Beene as they weave their focus on simple originality, innovative use of fabrics and luxurious comfort into our CENTURY 21 Gold Jackets."

For agents, the Gold Jacket is better than a business card and demonstrates a source of pride not only in the United States, but around the world. The new Gold Jacket mirrors the contemporary spirit and up-to-date knowledge that gives CENTURY 21(R) agents the ability to help people realize their dream of home ownership.

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This page contains a single entry by Jim Zellmer published on March 4, 2008 4:43 PM.

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