Positioning Your Business: Seventy-one percent of Americans think now is a good time to buy a house

Dennis Jacobe:

Plunging housing prices combined with historically low interest rates have persuaded 71% of Americans that now is a "good time" to buy a house -- up 18 percentage points from a year ago and the highest level of housing-purchase optimism in four years.

Is your business ready? Some firms will address the opportunity by growing costs, while others (fewer, probably) will embrace automation and new services, including ReData.

Related: Recent census relocation data.