They have turned Madison, a city of 208,000 known for its liberal politics, into one of the most active for-sale-by-owner markets in the country. And their success suggests that, in challenging the Realtor association's dominance of home sales, they may have hit on a winning formula that has eluded many other upstarts. Their site, FsboMadison.com (pronounced FIZZ-boh) holds a nearly 20 percent share of the Dane County market for residential real estate listings.
Owners' Web Site Gives Realtors a Run for Their Money
By Jim Zellmer on January 2, 2006 9:39 PM
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About this Entry
This page contains a single entry by Jim Zellmer published on January 2, 2006 9:39 PM.
Watch Your Step, Novice Home Buyers... was the previous entry in this blog.
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